Understand How a Chargeback Ratio Can Hurt Your Business
Merchants are being hit with more and more chargebacks thanks to the COVID-19 pandemic, which means a lot of new merchants are learning what a chargeback ratio is.
Merchants are being hit with more and more chargebacks thanks to the COVID-19 pandemic, which means a lot of new merchants are learning what a chargeback ratio is.
As retail merchants, you have a mountain of data available to you about your customers and their transactions: What they bought, how much they paid, personal details, purchase history, and so on. Buried in that mountain is a small nugget called TC40 data.